Big Foot Web Marketing

Wow- What a disaster. I went away for the long weekend and sporadically checked my AdSense ad amazon revenue. The was a big dip. My income dropped by about 75%. Since the blog is a family related blog my assumption was that maybe because of labour day the traffic just wasn’t there. However The blog is several year ago and I last few years the blog held its own and I had never seen a dip like that. I certainly wasn’t panicked.
I got hoe from cottage up north and was caught up in unpacking and settling kids, etc. and didn’t really think about it.
I just about vomited when I looked at numbers. Income from Adsense slashed as as Amazon earnings. CTR rate was fine but page impressions were way way off.
I took quick look at my blog and within minutes I noticed the lonks struture was changed- I have no idea how it happened but the permalinks structure was changed and all the pages on my blog and been re-named, Consequently the hundreds of pages on my blog were not indexed by Google. A quick search proved me correct. My pages and post were not showing up in search engines.

Spontaneous Change of Permalink Structure on Wordpress Blog

I took deep breath and thought though my options. I am still dumbfounded as to how the permalinks structure changed, I did not do it and had not been anywhere near that part if admin panel for weeks. it looked like the change had happened Sept 2. How very very scary. I figure that little change cost me several hundred dollars probably more because I don’t know when pages will get re-indexed and show up again in Google, traffic back, etc.

Getting Site Indexed FAST

My first step was to change back the structure. All trackbacks, cross links and sites thank link to specific sites that link back are getting dead links and search engine bots are reporting those deadlinks.

Nest using Google site map plugin I manually updated the site map.
Next was to create some fresh content. So created some new posts.

Also this is when it pays to have fiends with sites and blogs- I called in favours and had them write posts add links to their sites if only temporarily to get site crawled.

Normally I have Related Posts Plugin set to show 5 related posts but in this crisis I have set to 10 posts for better cross linking and faster re-indexing of site.

Any other thoughts??
Thanks!

Tags: Internet Marketing and Blogs by Lisa Stewart
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This has been making me crazy for about a month now and FINALLY got it solved. I tired everything.. simple reboot, defrag, disk clean. etc.
When in a program or in browser and trying to save a file or open a file the dialogue box opens and my files are in reverse alphabetically order. Not sure if I have mentioned buy I am dyslexic and this is enough to paralyse me and put me over the edge! I really thought I might have to reformat. it was THAT bad.
Was not a simple open explorer and change to “name” etc.
The problem could be solved temporarily by doing this- when in dialogue box, right clicking within the screen, checking ‘arrange icons by..” and picking name. This Worked once and had to do every time. ARGH.
How did I solve.
Do the above. Some how get into a dialogue box by opening a program ( i.e WORD, AI, etc) and open a file and when in dialogue box right click so that option to pick ” arrange icons by name ” appears. Then, hold down “ctrl” key. click then “name” option then close the dialogue window by clicking “X” box. will look like it has frozen. It has not. Let go of key and try closing again.
This should do it.
Hope this helps!

Tags: Internet Marketing and Blogs by Lisa Stewart
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I have been having fun installing galleries on some Wordpress blogs this past week. I will admit NextGen Gallery is probably one of the more challenging plugins to install and work with- but very worthwhile. ( Not as bad as the Kimili Flash plugin tho!)
This was not a 30 second download the plugin and upload tho content folder operation. It took me easliy a half hor to get it up and workign properly and even then it is work to get each photo up.
Form and SEO point of veiw you need to make some adjustments to images once they are up.

For example in your NextGen galleries, change the alt text of the image. By default the alt text is name of the file so you alt text will be something like photo1.jpg. Change this to describe your photo is simple English.
A great tip is to make your images linkable.

How to Create Hyper Links For Images in Nex Gen Gallery Plugin for Wordpress

This is quite easy although bit time consuming to do- but again very worth it.
When in Gallery there is empty field for description- you can add html here including a link. I will use this to link to a post that is based on the original image.

Tags: Internet Marketing and Blogs by Lisa Stewart
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Argh. Last few days my AdSense revenue not performing as well as I expected. I checked some of my more popular pages which are my higher money making pages and see that there is a public service ad running in one spot and blank white space in the others on several pages- all related in content. It is very strange.
I went through checklist :
Is there viewable text? Yes.
Is is offensive/adult content that could be banned? No.
Are there other javascripts running that might be conflicting? No.
Are they ads showing up on other computers or browsers? No.
Are ads showing up on other pages? Yes.

Sigh. I put in support email/ticket to Adsense but not holding my breath, I have received 2 auto-responder emails from them.
I am not happy. This is my BOOM time of year. My Amazon links are kicking butt and I should be having a banner Adsense month. My Adsense revenue down by about 15 %.
Odd that the ads are not showing on my top pages.
Is always something this time last year was when Google changed their clickable area and took my months to tweak and get blogs back on track.
This is why you must NOT rely on one revenue stream for your income.
Also this time of year is when Google stripped people of their page rank and the PayPerPost money tree disappeared.

Will let you know when and if I get an answer. If any thoughts on why this is happening. please feel free to comment.

Tags: Internet Marketing and Blogs by Lisa Stewart
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